In this newly created position, Favreau will provide overall strategic marketing leadership and client relationship management as part of the CPG senior management team. “The addition of this outstanding executive to our senior staff is an important next step in our continuing efforts to better serve our constituents,” said CPG president T. Dennis Sullivan.
Prior to joining CPG, Favreau served as President of Redscout LLC, a global brand strategy and new product development consultancy based in New York City. Prior to that, she was chief marketing officer for the U.S. Life Insurance & Annuity division of New York Life Insurance Company, where she managed strategic new market development, product positioning and launch, customer relationship management, and innovation.
Favreau holds a B.A. from Amherst College and a law degree from the University of Virginia School of Law.